New York Times Notes Uptick in Sales Through Instagram

January 23rd, 2017

Faberge art, via NYTThe New York Times profiles the increased potential in recent years for Instagram as a marketing tool, noting a considerable uptick in works sold through the platform.  “It has hit a sweet spot in the market for sharing information,” Anders Petterson, one of the contributors to the Hiscox Online Art Trade Report says, “but no one saw this coming as a sales tool.”

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