Frieze has announced plans for a Los Angeles edition of its fair, to be held February 14 to 17, 2019, the Art News reports. Bettina Korek of ForYourArt has been appointed executive director of Frieze LA, with Ali Subotnick serving as the fair’s curator. “Frieze is in a unique position to create a successful fair in LA because of our experience in London and New York and our partnership with Endeavor, who have deep roots in LA and will work with us to bring a fantastic audience to the fair,” founder Victoria Siddall says.
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