August 4th will see New York City’s billboards, subways, newsstands, and more inundated with major works of art, including pieces by Edward Hopper, Andy Warhol, and Chuck Close, as part of Art Everywhere U.S.. This new campaign is the product of a collaboration between the Outdoor Advertising Association of America and five American museums which will result in 58 works of American art being displayed on over 50,000 sites across the country. The campaign hopes to recreate the success of Art Everywhere U.K., a similar movement that launched last year, and spread the importance of American art and artists to a greater number of viewers.
Read more at The Wall Street Journal