New Kanye West video directed by Takashi Murakami

August 28th, 2008

Kanye West and his new music video “Good Morning” via Chicago Sun Times

The hip-hop artist Kanye West ‘s video for Good Morning directed by Takashi Murakami is now released and available to be purchased on Itunes. Depicting Kanye as an animated bear, the video follows a narrative of Kanye’s eventful trip to his graduation ceremony.  Japanese contemporary pop artist Murakami created the video in his signature style of animated graphics: characters portrayed as cute cartoons in a surreal environment.  Murakami has collaborated with Kanye West in the past and is the cover artist for the Kanye West album, Graduation.   Murakami is aggressive in his collaboration with fashion brands such as Louis Vuitton, but the relationship of Kanye and Murakami is an interesting fusion of two streams of pop culture that may perhaps be even more pervasive globally in the end.

Kanye West’s new video, “Good Morning” [SunTimes]
Video Premiere: Kanye West’s ‘Good Morning’ [Aceshowbiz]
Kanye West Gets All Cute and Cuddly [Eonline]
Kanye West Meets Takashi Murakami [New York Magazine]

Graduation‘s cover designed by Murakami (left), Kanye West’s earlier promotional art (right) via NY Mag

Album cover for Kanye West, Graduation, designed by Takashi Murakami via The Phoenix