Capitalizing on the growing market of private art sales, Sotheby’s Auction House will open a private sales gallery in London, Bloomberg reports. The move follows the increasing trend of discreet art purchases for blue chip works, avoiding the high-profile spotlight of the auction room. “It’s very smart. I would do the same,” said the New York-based dealer Christophe van de Weghe. “Sotheby’s will have the same clientele for both their auctions and their gallery sales.”
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