Beginning May 1st, British Airways is launching a new in-flight television channel run by the Tate, featuring interviews and profiles in artists like Grayson Perry, Ed Ruscha and Ai Weiwei. “We’re excited to be the first airline to have a dedicated Tate channel, offering our customers more entertainment options than ever before.” British Airways in-flight entertainment manager, Richard D’Cruze, says. “There is definitely a trend to use your flight time to discover something new and different and feel a sense of accomplishment when you step off a plane.”
Read more at The Drum
