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Apple Looks to Picasso for Inspiration

Monday, August 11th, 2014

An article in the New York Times reports that Apple has turned to Picasso for inspiration. As part of Apple Academy, the company’s internal training program, one instructor used Picasso’s lithographic series “The Bull” as an example of the streamlining and simplicity in design for which Apple strives. “The Bull” consists of 11 prints, each of which features a bull that becomes increasingly more abstract and simplified as the series goes on. The article features a side-by-side comparison of “The Bull” with several generations of Apple’s computer mice, illustrating the similarities between Picasso’s and Apple’s approach. (more…)