A new study by Amy Whitaker, an assistant professor in visual arts management at New York University, states that artists should begin investing in their own work, and fighting for equity in their pieces. “Our analysis shows that the people most rewarded by a system like this one are those who are the earliest to take a bet on the art,” Whitaker says. “What’s exciting is that this is an idea which arises from within the arts, as opposed to being imposed on the arts by financial actors.”
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